One of the marketing campaigns I worked on during my time at Stamps was the pre-college program campaign used to inform prospective students of what the school of Stamps is all about. Inspired by the theme of growing into one's surroundings the initial sketches and designs were going to be green and hinted around nature. However, delving more into our school motto "Go Blue" I created some designs that allowed the motto to transform into "Go Create". As if the Stamps school was encouraging them to be themselves and "Go Create!"
FIRST ITERATIONS
The use of arrows came into play after the idea of starting one's own journey begins with an idea, and Stamps is very forthcoming about every student having their own path and idea when entering the school since the curriculum is a pick and choose system.
FINAL PAMPHLET DESIGNS
Social Media Videos showing the Slogan and Arrows
SAWG: Sketches for Masks, Stickers and Hats
